
As someone with naturally curly hair, finding the right products to maintain moisture, definition, and overall hair health has been a journey. The struggle to find a regimen that nourishes curls while avoiding frizz and tangling is real! Recently, I decided to try out Aveda’s Advanced Be Curly line, specifically the shampoo, conditioner, and hair masque. Here’s how these products worked for my curls and why they could be a game-changer for others with curly or coily hair.
Aveda’s Philosophy
Aveda is known for its plant-powered ingredients and eco-conscious ethos, which I appreciate when looking for clean beauty products. Their Advanced Be Curly line is formulated specifically for curly hair and promises to enhance curl definition, fight frizz, and increase hair health. With a base of botanical extracts, including organic aloe and wheat protein, these products are aimed at locking in moisture and adding shine, all while being gentle on textured hair.
Aveda Advanced Be Curly Shampoo
The first thing I noticed about this shampoo was its fresh, earthy scent—a blend of citrus and herbal notes that isn’t too overpowering but leaves a pleasant fragrance. It lathers well for a sulfate-free formula, which is a big plus, as I try to avoid harsh chemicals that can strip my hair of natural oils.
What I Loved:
- Moisturizing Formula: My curls felt cleansed without feeling dry. This shampoo didn’t leave my hair with that squeaky, stripped feeling that some clarifying shampoos do.
- Frizz Control: Even after just one wash, I noticed my curls were more defined and frizz was minimal. It felt like my hair was absorbing the moisture rather than just sitting on top of the strands.
- Curl Definition: My curls bounced back nicely after each wash, and I could feel the difference in softness and elasticity.
Aveda Advanced Be Curly Conditioner
Following the shampoo, I applied the Advanced Be Curly Conditioner. It’s lightweight but hydrating, perfect for detangling and smoothing curls without weighing them down. This conditioner is meant to work in tandem with the shampoo to enhance curl definition while keeping frizz in check.
What I Loved:
- Slip: This conditioner has excellent slip, making detangling in the shower a breeze. My fingers glided through my curls effortlessly, reducing breakage and tangling.
- Moisture & Softness: My curls felt deeply nourished and incredibly soft after rinsing. It didn’t leave any residue, which is key for maintaining volume and bounce.
- Shine: After using the conditioner, I noticed a healthy shine to my hair, which made my curls look more vibrant and well-defined.
Aveda Advanced Be Curly Intensive Detangling Masque
The hero of this collection, for me, is the Advanced Be Curly Intensive Detangling Masque. Once a week, I make sure to give my curls an extra boost of hydration with a deep conditioning treatment. This masque is formulated to restore moisture and strengthen curls, leaving hair looking and feeling healthier over time.
What I Loved:
- Deep Hydration: The masque penetrates deeply into the hair shaft, giving my curls the intense moisture they need. After leaving it on for about 10 minutes, my hair felt buttery soft and hydrated from root to tip.
- Frizz Reduction: The masque really delivered in terms of keeping my curls smooth and frizz-free for days. Even in humid weather, I noticed less frizz and more defined curls.
- Curl Revival: It’s a fantastic reset product, especially when your curls are feeling tired or overworked from styling. After using this, my curls felt springy and rejuvenated, with less shrinkage.
How I Use the Aveda Advanced Be Curly Line in My Routine
Here’s how I’ve incorporated these products into my wash-day routine:
- Shampoo: I start by thoroughly wetting my hair and massaging the Aveda Advanced Be Curly Shampoo into my scalp and strands. I focus on my roots first, then work my way down the length of my hair.
- Conditioner: After rinsing out the shampoo, I apply the Advanced Be Curly Conditioner. I use a generous amount and detangle my hair with my fingers or a wide-tooth comb, letting it sit for about 3 minutes before rinsing.
- Hair Masque (Weekly): Once a week, I swap out the regular conditioner for the Advanced Be Curly Intensive Detangling Masque. After applying, I cover my hair with a shower cap and let it sit for 10–15 minutes to let the moisture really sink in before rinsing thoroughly.
Final Thoughts
Overall, the Aveda Advanced Be Curly Shampoo, Conditioner, and Hair Masque have become staple products in my curly hair routine. They work harmoniously to keep my curls moisturized, defined, and free from frizz without feeling heavy or greasy. For those with curly or coily hair who are looking for eco-friendly, botanically powered products, Aveda’s Advanced Be Curly line is definitely worth the investment.
The combination of moisture, definition, and frizz control these products provide is hard to beat, making it easier to embrace my natural curls in all their glory. If you’re looking for products that will leave your curls feeling hydrated, soft, and bouncy, this line is a great option!

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